Seoul Shopping Guide: 7 Face Brush, Hongdae

I wanted to let you guys in on one of Hongdae’s best kept secrets- 7 Face Brush. It was my friend Claire over at @unityjackson on IG who told me about this place, and I’m so pleased she did! I’ve found some of the most affordable, and best quality, tools I’ve found in my whole time in Seoul. An amazing find!

I’ve actually created a YouTube video for this, included at the bottom of this post, so I’m not going to do all the writing I’ve done for my other posts in this Seoul Shopping Guide series. I’ll be doing some blog posts only, and some I’ll do posts and videos for, depending! Hope you enjoy the video, and please visit and support this family owned business if you’re in the area!

Address: 12 Yanghwaro 18 Gil (typed into Google Maps exactly like that)

Directions: Come out exit 8 Hongik University Station, turn immediately right, and then right again and 7Face Brush is just there on your left.

Open hours: Generally open after 2pm until late.

Instagram: @7face_brush Website:

My Picks:

I bought the grey handle brushes, and they’re so gorgeous yet affordable. All of these were under 10,000 Korean won each (about $10 or 7GBP). My favourites so far are probably the two eyeshadow brushes I bought- fantastic for blending and smudging. But honestly all five are great and I’m reaching for them daily.

I also intend to go back for the super soft mini foundation and powder brushes mentioned in the video.

Let me know if you visit!

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